Websites that are directly boosting the business growth are always complicated for business owners and the technical support team. Owners are always excited to learn about hits generated up-to-date and which product pages are being accessed frequently in comparison to others. This information is significant for them to keep a track on sales and profit. Also, they are interested in the customer trends like for instance, they might want to find if the Web users are accessing particular set of products just because there’s some discount offered on those products.
Looking from the technology point of view, administrators need to make sure the website’s reliability and stability. Suppose there’s an increase in the web hits, they need to know the impact it can have on the memory usage and CPUs as well as on the complete network. Additionally, it would also be important for them to know if or when the server requires upgrade or when to add more Web servers into the pool. Troubleshooting website-related problems by looking at the HTTP error field would be the next requirement.
Below is the list of top 10 Web analysis for mid to large IT Web infrastructures. The tools have been listed depending on the features like deployment base, popularity and simplicity in installation, configuration and put to use.
Is there any need to specially introduce this tool? The most popular, remarkable, free and commonly used web log analyzer used by several websites. Though few reports aren’t included, the graphs and well-defined reports are enough to speak about the website success. It offers insight about the website’s traffic and marketing effectiveness. The three exclusive features Google Analytics offers are as below –
Advanced Segmentation – It helps in isolation and analysis of website traffic.
Custom Reporting – You can see the information required simply by dragging and dropping.
Motion Charts – Get an interactive multi-dimensional analysis tool displaying important insights.
Though being a first generation tool, AWStats is a widely used tool till today. It is written in Perl and works well on multiple platforms. It supports all popular Web servers’ log formats virtually right from Microsoft IIS and Linux Apache to O’Reilly. Capable of creating customizable views – bar graphs and pie charts, it offers a clear insight into Web traffic statistics. It permits to analyze FTP and mail server statistics in the form of graphs. In addition, you also get reports on the 404 pages and the referrers for them. It enables exporting reports to text, XML and PDF.
A complete command-line-operable utility, Webalizer is popular among Linux and UNIX administrators. With its own small configuration language, Webalizer decides the reading and parsing of log files as well as the fields in it. For instance, if the IgnoreSite option is configured with an internal IP address range it can help to eliminate the internal Web traffic and concentrate only on external hits. The extensive command switches can be utilized in a scheduled job for performing the daily administrative tasks of looking into Web logs or automatically creating useful reports.
Deep Log Analyzer
A typical Web analysis utility, Deep Log Analyzer is very useful for processing of FTP logs. It can create a list of keywords as well as hits on Web pages which is essential for SEO. The tool works on the site logs without requiring any bugs or codes on your website. It enables analyzing logs from all popular web servers such as IIS on Windows, Nginx or Apache on Linux/UNIX and more. With standard MS-Access style database format is used by Deep Log Analyzer can export to any other database engine and queried with standard SQL if customization of reports is required in future.
Being an essential tool for Web administrators, a Web log analyzer should be selected based on the quality and ease of use as well as the details it highlights. Lastly, the one that provides deeper insights to customers accessing website is the best one.