If you have been trying to learn
SEO (Search Engine Optimization) for some time chances are you have heard about dofollow and nofollow links. But what are they anyway, and how do you find out if a link is dofollow or nofollow? And how does this affect your sites search engine rankings?
The original idea with nofollow was to reduce comment spam on websites.What the nofollow tag does, is it tells Google to disregard the link and to not give any link juice to the target page. Specifically nofollow links does not pass PageRank to the target page! This means you should not pay for links from directories or other sources if they carry the nofollow tag.Dofollow is the opposite of nofollow. It’s a standard link with no “nofollow” tag added. A link that will pass link juice and that is good for your search engine rankings if it points your way. It’s just easier to call it a “dofollow link” than to say “a link with no nofollow tag”,