What is Search results in SEO ?

[Mastermind]

Search results (SERP) refers to web pages listing of websites in respect to appropriate keywords query entered by a visitor. This is one of the most important conecpts in the field of online marketing and Search Engine Optimizations. These are known to be purely based on white-hat tatics and skills. This also includes a bit descriptions of the web page such as titles / page links / short description.

In the same field, there is another important concept known as Query caching, this includes frequent searches and display it accordingly, however accuracy rate is comparitively low.