Linkbuiding and Page rank

What is Link Building?

Link Building is a concept followed in SEO by means of which the page rank and result of a website is considered in search engines. It is the process in which the web site gets links from other websites .

For a website to rank well in search engines and gain better page rank , these quality links with relevancy are considered as major factor. The only thing which should be remembered during this campaign is quality and relevancy of the links and not the quantity.

Link pointing to a site is the most important off-page factor considered in SEO. The site to which you have linked should match the subject of your website and should have better page rank. Almost every search engine consider this link building and page rank factor the most important one in their algorithms.

Search engines gives weightage to these following factors in link building:-

• The relationship between inbound and outbound links
• Page rank of the website which is linked to.
• Listings of website in directories and postings in forums, blogs etc